Solar Planet (Solar Power Company)
Role: Social Media Specialist
Platforms Managed: Instagram, LinkedIn, Facebook
Strategic Initiatives:
Adapted posting frequency based on audience engagement insights, improving content effectiveness.
Leveraged meme marketing to increase reach by 150%, significantly boosting user interaction.
Proactively managed the brand’s online reputation by promptly addressing customer feedback.
E-bindle Services Pvt Ltd (E-Services)
Role: Social Media Operational Executive
Platforms Managed: Instagram, Facebook, Twitter, LinkedIn
Strategic Initiatives:
Managed social media ads and crafted compelling custom ad banners
Maintained a robust presence across multiple platforms through innovative content repurposing techniques.
Newzish (News Company)
Role: Social Media Specialist
Platforms Managed: Facebook, Instagram, LinkedIn, Twitter, Pinterest, Reddit, Quora
Strategic Initiatives:
Engineered and implemented a data-driven posting schedule, increasing overall engagement.
Oversaw the creation and management of targeted ad campaigns and designed engaging ad banners.
Enhanced brand presence through strategic content repurposing across multiple platforms.
The Pet Food (Veterinary Services)
Role: Brand Strategist
Strategic Initiatives:
Directed a successful rebranding campaign to position the company in the premium segment.
Streamlined visual content and established a comprehensive content calendar.
Executed multiple strategic marketing campaigns, substantially enhancing brand visibility.
Kafka (Café)
Role: Social Media Specialist
Platforms Managed: Instagram, Facebook, Twitter, LinkedIn
Accomplishments:
Spearheaded a transformative rebranding initiative, including content upgrade and strategic pricing adjustments.
Boosted weekly revenue from ₹10,000 to ₹60,000 through innovative marketing and operational enhancements.
Organized meet-ups with local vloggers and influencers, substantially elevating brand exposure.
Deependra Singh (Artist)
Role: Social Media Strategist
Strategic Initiatives:
Redesigned content presentation and implemented effective A/B testing to refine digital strategy.
Rapidly expanded follower base through strategic content deployment and engagement tactics.
Aditya Tripathi (Dancer)
Role: Social Media Consultant
Consultancy Highlights:
Strategized on content scheduling, engagement maximization, monetization, and innovative content types.
Tailored advice led to marked improvements in audience engagement and content reach.
Priyanka Alwani (Dancer)
Role: Social Media Consultant
Consultancy Highlights:
Significantly broadened digital footprint, increasing reach five-fold within two months.
Orchestrated successful brand collaborations and oversaw public relations efforts to enhance brand image.
Manasvi Verma (Influencer)
Role: Social Media Consultant
Consultancy Highlights:
Revitalized a dormant account, achieving a 40x increase in reach through targeted content strategies.
Integrated automated responses to improve interaction and crafted visually compelling advertising materials.
Areas of Expertise
Influencer Marketing: Executed strategic collaborations with influencers, enhancing brand authenticity and market reach.
Meme Media Marketing: Deployed memes effectively to foster relatability, significantly improving engagement and recall.
Email Marketing: Designed and managed email campaigns that complemented social media efforts, focusing on customer conversion and retention.
Content Writing: Crafted engaging content aligned with brand voice, consistently resonating with diverse audiences.